The 5 Positioning Gaps That Stall a Job Search
A free guide for marketing Directors, VPs, and CMOs actively searching for their next opportunity.
Senior marketing leaders usually get stuck in a job search cycle because of how their experience is positioning. This guide helps you find which of 5 positioning gaps is holding you back and what to do about it.
What You Will Learn:
Outdated narrative: how to effectively present the role you want next by translating your experience as support.
No evidence: Effectively how to organize the results you delivered into evidence hiring teams trust.
Generic resume: how to target and align your resume to one specific role
Know your target: how to choose roles and industries so your network can help
Weak LinkedIn signal: how to optimize your profile to support the role you’re targeting.
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Frequently Asked Questions
What is a positioning gap in a job search?
A positioning gap is a mismatch between your actual experience and how your resume, cover letter, LinkedIn profile, and job search strategy is presented. It can slow a job search even when your skills fit the role.
Who is the 5 Positioning Gaps guide for?
It is written for senior marketing leaders at the marketing Director, VP, and CMO level in Canada and the United States.
What happens after I download the guide?
It’s yours. No cost. If you want to talk through your positioning, you can book a free consultation with our CEO and Executive Coach Justin Naidoo.