1-on-1 Career Coaching for
Senior Marketing Professionals
Build a career strategy that supports your two decades of expertise, your financial requirements, and your demanding personal life.
You have invested 15 to 20 years into your marketing career. You built the growth engines for massive organizations. Whether you are based in Milton, Mississauga, Oakville, Toronto, or anywhere across the globe, the pressure is identical.
You are carrying the intense strategic weight of your department while managing the heavy personal demands of raising children and supporting aging parents. You are feeling completely stuck, undervalued, or navigating the sudden reality of a recent layoff. Furthermore, the recent wave of AI and fragmented technology only added another layer of tactical maintenance to your plate.
The 1-on-1 Coaching Process
My 1-on-1 coaching program is built exclusively for highly experienced senior marketing professionals. We will build a clear career transition roadmap.
Reclaiming Financial Value: Living in a major metropolitan center requires top-tier compensation. Whether you are negotiating a raise or re-entering the market, we will audit your two decades of experience to build a narrative that demands your true market value.
Escaping the Maintenance Trap: Senior professionals often become high-priced tech troubleshooters. We will build a strategic plan to elevate your visibility back to the leadership level. We will map out a pivot to an environment that respects your architectural expertise.
Designing Your Next Peak: We will establish strict criteria for your next career move to ensure it supports your wealth creation, your long-term legacy, and your complex family obligations.
Frequently Asked Questions
Who exactly does Naidoo Career Coach help? 1:1 career coaching with Justin Naidoo is for senior marketing leaders (Directors, VPs, SVPs, and CMOs) who are navigating a layoff, burnout, a stalled career, or a major career transition. It is delivered virtually or in-person to clients in Canada and the United States.
How does career coaching help after a recent layoff? Career coaching after a layoff helps senior marketing leaders turn 15-20 years of experience into a clear, credible story for their next role. In the 8-week program, you clarify your goals, build your resume, cover letter, and LinkedIn profile, and prepare for interviews. The result is a focused, intentional strategy built on your values, strengths, and experience.
Is it too late in my career to make a major professional pivot? No. Senior marketing leaders often have more transferable strength than they realize, including team leadership, budget ownership, and enterprise execution. In 1:1 coaching, we identify which strengths your target industry or role values most and build your resume, LinkedIn profile, and interview answers around them.
Why am I so exhausted despite my senior status? Exhaustion in senior marketing roles often comes from sustained workload, fast-moving change such as AI and martech, and pressure outside work, including caregiving. Coaching helps you clarify what you want from your next role, set boundaries that protect your energy, and decide whether to change how you work or change roles. If you have symptoms affecting your health, speak with a medical professional alongside coaching.
Can I find meaningful work without sacrificing my compensation? Many senior marketing leaders pursue roles that offer both meaningful work and strong compensation. In 1:1 coaching, you define what meaningful means for you, then position your experience and results for roles at your level. We also prepare you for compensation conversations in interviews. Outcomes depend on your market, target roles, and goals.
What is the difference between this and your executive coaching? 1:1 career coaching focuses on your personal career path: recovering from a layoff, working through burnout, or making a major transition. Executive coaching focuses on how you lead your marketing function, with frameworks for running your department and team. Choose career coaching if your question is about your next role. Choose executive coaching if your question is about how you lead in your current one.
What are Justin Naidoo's credentials?
Justin holds the SPCC credential, earned through an ICF-accredited program, and has 20+ years of marketing leadership experience at companies including Deloitte, Ancestry.com, ADT Canada, TELUS, AutoTrader, others. He founded Naidoo Career Coaching Services in 2025 to coach senior marketing leaders.